ABOUT – MAI MIA

ABOUT

 

 


Multi-functional swimwear and resort pieces meant to be worn in and out of the water. 

 

MAI MIA IS A LUXURY SWIM AND RESORT WEAR LABEL MADE FOR WOMEN BY WOMEN. EACH PIECE IS CAREFULLY CRAFTED IN LOS ANGELES, USING ONLY THE FINEST QUALITY EUROPEAN FABRICS AND NOTIONS AVAILABLE IN THE SWIMWEAR MARKET. THE FUTURE IS CIRCULAR, SO WE USE ECONYL© REGENERATED NYLON FABRICS THAT ARE MADE FROM PRE AND POST CONSUMER WASTE LIKE IN FISHING NETS, INDUSTRIAL PLASTIC WASTE AND FABRIC SCRAPS, TO HELP CLOSE THE LOOP ON SUSTAINABILITY. ECONYL FABRIC USES 100% RECYCLED NYLON FIBER AND IS TWICE AS RESISTANT TO CHLORINE, SUN CREAMS AND OILS, FABRIC PILLING, AND HAS SPF 50+ UV PROTECTION. EACH PIECE IS MEANT TO BE WORN IN AND OUT OF THE WATER: ALONE OR LAYERED FOR A NIGHT OUT, HIGHLIGHTING THE BRAND’S ETHOS THAT WOMEN ARE NOT DEFINABLE BY ANY ONE LABEL, TITLE, OR LOOK. MAI MIA, YOUR MIA: MAKE IT YOUR OWN.


SOOZIE IS A PARSONS ALUM WHO COMBINES AN ILLUSTRIOUS CAREER IN FASHION DESIGN WITH A BICOASTAL AESTHETIC TO CREATE A CURATED COLLECTION FOR THE MODERN WOMAN.  AFTER WORKING UNDER HELMUT LANG AND PRABAL GURUNG IN NYC, SHE MOVED TO LA AND DESIGNED FOR BCBGMAXAZRIA, NASTYGAL, AND REVOLVE CLOTHING. THE NAME STEMS FROM A PLAYFUL MISSPELLING OF 'MY' WITH THE DESIGNER’S KOREAN NAME, MIA, TO ILLUSTRATE ITS VERSATILITY. 

 

 

WHO IS THE MAI MIA GIRL? 

 

THE MAIMIA GIRL MAKES HER OWN RULES. SHE’S YOUR BOYFRIEND’S EX YOU WANTED TO HATE SO BADLY, BUT ARE BFF’S WITH INSTEAD. SHE CAN HOLD HER OWN WITH THE GUYS, BUT SHE’S A GIRL’S GIRL AT HEART. NOT IN THAT PHONY, #WOMENCRUSHWEDNESDAY KINDA WAY, BUT THE HOLDING-YOUR-HAIR-BACK-WHILE-YOURE-THROWING-UP KINDA WAY.

 

YOU CAN FIND HER IN THE BOARD ROOM, AT THE PHOTO SHOOT, IN THE GYM, CODING AWAY OR MAKING MUSIC. MAYBE SHE’S DOING ALL OF THE ABOVE. YOU CAN’T PUT HER IN A BOX, THE SAME WAY YOU CAN’T PINPOINT HER STYLE. IT’S UNAPOLOGETIC, IT’S FLUID, IT’S EDGY BUT POLISHED, IT’S IMAGINATIVE AND CONFIDENT - EFFORTLESS BUT ON POINT EVERY. SINGLE. TIME.

 

SHE CAN STRIKE A CONVERSATION WITH ANYONE IN THE ROOM. NOT BECAUSE SHE’S PERFECT BUT BECAUSE SHE’S UNAFRAID TO BE VULNERABLE; TO CONNECT ON A HUMAN LEVEL.

 

THIS CHIC’S GOT LAYERS.

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